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GDPR Problems For Data Buyers And Sellers

Tagged with gdpr, ico, data, textmarketing, sms, free, gdpr, freeadvice, bulksms, gdprtemplate
by Adam Brogden
in Blog

05-Dec-2017 09:18

The ICO website clearly states that data collected under current DPA regulations will not be GDPR compliant. This is a bad news for most companies and a disaster for lead generators or data brokers and buyers. There is no easy way out of this – the new GDPR regulations are so different from current DPA its unlikely that your current data meets these requirements.

Consider this. When the data was collected did you provide a privacy statement; clear description of how the data would be processed; who would process the data; and where it would be stored? I fear not.

You can take action – here are a few ideas:

1. Change your websites to ensure you meet new GDPR requirements now

2. Make sure your contract with any data suppliers is based on GDPR principles – this is VERY important

3. Migrate your data to GDPR using tools such as those provided by OptIndigo

4. Make sure your data management processes are robust

5. Do a complete audit of hardware and databases to remove anything you don’t need

You need to do this now. GDPR is pretty complicated, it will take you time to get your processes in order.

Feel free to contact us to discuss or disagree – we would love to be proven wrong on this!

Good luck.